When collaborating with brands, the produced UGC would be personalized to the brands creative vision and expressed branding. To start we would meeting to optimize creative vision and ensure alignment between what is envisioned and what is produced. From there, our team will conduct a video audit ensuring the content comes off as platform native. Doing so will better ensure the videos performance.
Ethica was a secondhand clothing platform that blew up on social media. Through UGC, the team was able to drive traffic of over 10M users to the site.
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